- Hamburger Helper
- Chicken Helper
- Tuna Helper
Ok, good. I can see a pattern here. They help some mundane ingredient. Very nice.
So explain "Asian Helper", would you? I had to double check to make sure on that one, as there are certainly a lot of asian things in the world (even if my brain first latched on to asian people)
How about "Wholesome Helper"? I don't know which is worse, the implication that the rest of their product line can not claim wholesomeness, or that I can imagine my local asian grocer having a product like "Virtuous Helper"
"Microwave Singles"? As if online dating services didn't have enough stigma already.
(this post inspired courtesy of a review of "Asian Helper" by The Impulsive Buy)